This report shows you the conversion ratio by search engines that refer visitors to your site.
Using both Organic Search Listings and Pay Per Click Advertising in search engines, the key phrases
and specific search engines used are stored, as well as the revenue amounts from each sale. The revenue totals are then calculated
and the percentage of people that converted to a sale is then listed for each search engine.
All the traffic can be monitored and tracked from all the major search engines.
Administrators can also "drill down" into one of the listed search engines
and see all the key phrases and search terms used when searching for your site.
